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Author: Amit Dhand

Get a grip CPG!

Dear CPG friends and colleagues. Over the past few days there has been significant alarm over the Novel CoronaVirus. We have been hearing about cancelled events, conferences, trips, meetings and projects. Let’s not take this Virus lightly and lets do take personal precautions to protect ourselves and society at large.  Business and professionally speaking however, […]

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New Video Metric Norms for Packaging

Thrilled to report that we just completed an update to the NAILBITER norms database! This is our repository of (in-store) video based shopper metrics across 800+ CPG brands 4 teasers related to packaging: 1 in 4 shoppers across all (CPG) brands are influenced by packaging in their purchase decision, on a typical shopping trip Less […]

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Voice-Ordering Products, Including Groceries, to Surge Through 2022

Great timing! NAILBITER just expanded it’s Videometrics platform to include Alexa and Google Home. https://progressivegrocer.com/voice-ordering-products-including-groceries-surge-through-2022

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Video Analytics #2 trend in MR emerging – GRIT Report

The results are in! Very excited to read that Video Analytics were stated as #2 trend in MR emerging technologies in the latest GRIT Report, second only to AI.  The trend was consistent for clients and research suppliers.  I am proud to be part of a team that has been has been pushing this platform […]

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15 Personal Rules You Should Follow for Business Success

Folks, Amishi Takalkar  is now a bonafide startup guru. From Forbes to HuffPost, everyone wants her POV. I can’t agree with her more! Scroll down to Rule #12 https://www.huffingtonpost.com/entry/15-personal-rules-you-should-follow-for-business-success_us_5a3d075ee4b06cd2bd03d9de

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